Behavioral Targeting in Digital Marketing: Importance, Benefits, Challenges and Best Practices

Marketing has long been associated with consumer sentiments. Whether it is digital or conventional marketing, understanding consumer behavior and presenting a solution catered to their needs lies at the forefront of any marketing venture. In the era of digital marketing, personalized marketing has proven to be monumental in driving the growth of a business. And…

Read More
Marketing Strategy for Startups

10 Effective Marketing Strategy for Startup Success

In today’s fiercely competitive business world, a successful marketing plan is essential for startups. Developing a fantastic product or service is simply one of the challenges facing entrepreneurs; another is successfully reaching and interacting with the appropriate audience. When resources are scarce and rapid expansion is required, the correct marketing strategy can make all the…

Read More
digital marketing @piccatech

4 Best Digital Marketing Techniques And Tools You Must Know

In our fast paced and ever evolving digital marketing world, various businesses are looking for different opportunities to connect with their audiences and grow with them and in return with their support grow their businesses.  In such a world digital marketing has emerged as a powerful tool for the business owners which help them to…

Read More
Social media optimization

10 Easy Social Media Optimization Tips To Improve Social Media

What is Social Media Optimization ? Social media optimization (SMO) is used as an analytical tool for owners, content creators and social media marketers to increase the online presence of their businesses or platforms. SMO is a process where companies make their profiles and handles on Instagram, Facebook and Twitter because they get customers for…

Read More
facebook marketing tips

Best 10 Facebook Marketing Tips For Growing Your Business

What are Facebook Marketing Tips ? Facebook marketing tips are used to develop marketing strategies of a marketer. Facebook is simple to understand that it is a marketing platform that can take your business to a high level with little effort. You can convert people according to your business with Facebook marketing tips that we…

Read More